Lowi's mini serie
Branded animated series created for Lowi as part of a digital content campaign. The project explores performance-focused storytelling through stylized character animation and visual rhythm.
The concept is built around a Christmas gift factory, where movies and series from the Vodafone TV catalog arrive to be processed, packaged and delivered as gifts to customers.
This metaphor allowed the content offering to become the core of the narrative in a simple and recognizable way.
Details
