Christmas for VODAFONE TV
Christmas CGI video created for Vodafone TV Spain as part of a seasonal social media campaign. The project explores a festive visual approach tailored for short-format digital content.
The concept is built around a Christmas gift factory, where movies and series from the Vodafone TV catalog arrive to be processed, packaged and delivered as gifts to customers.
This metaphor allowed the content offering to become the core of the narrative in a simple and recognizable way.
Details
I developed the project from start to finish, from the initial concept and visual exploration to the final CGI execution.
The process involved close iteration with real client feedback, refining lighting, mood and composition to ensure clarity and impact on social media.
Making of
